Media & Advertising
Advertising, Re-balanced
Mobile-first consumers are bombarded with 5,000 brand exposures every single day, but are only aware of 86.
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Welcome to that 86.
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In addition to maintaining ongoing relationships with high-profile traditional and digital publishers, CDA has developed a proven process for cross-media performance tracking and attribution across traditional and digital channels, making sure you can track your ad spend is impacting brand awareness, engagement, favorability, and sales lift.